簡介 Profile


Stephen S. Y. WONG
Chief Executive Officer
Asia Miles Limited





Stephen S.Y. Wong has been Chief Executive Officer of Asia Miles Limited since July 2011.  He is responsible for managing Asia’s leading travel and lifestyle rewards programme which has a portfolio of over 10 million members and over 700 business partners worldwide.

Driving the loyalty marketing strategy of worldwide members, charting the eCommerce and digital technology development, formulating partnership strategy to create business synergy as well as determining database marketing strategy to enhance membership and revenue development - all come under Stephen’s remit.

Inspired by Design Thinking - a collaborative and customer-focused problem-solving methodology - Stephen takes special interest in a stakeholder-centric approach that uses the convergence of innovation, customer insights and technology to drive the company business.

Stephen joined Cathay Pacific Airways in 1998 and has been with the airline group in a various management positions in Hong Kong, USA, Singapore, Japan and Vietnam.  Prior to taking up his current role, Stephen was Vice President Sales, Americas.  He took charge of passenger sales strategies and distribution management across the region.

A Sloan Fellow of the Stanford Graduate School of Business with an MSc in Management and a certificate in Public Management and Social Innovation, Stephen also holds a BA in Marketing from Michigan State University.

Having completed the INSEAD Executive Education Programme - France and Singapore, Stephen has also studied management training courses with the Chinese Academy of Governance in Beijing which includes studies in China Governance and China Economy. He is served as an appointed member of Entrepreneurship Committee Advisory Group (ECAG) of the Hong Kong Cyberport Management Company Ltd., responsible for administrating the vetting and admission of Cyberport Creative Micro Fund (CCMF) and Cyberport Incubation Programme.
                                                                                             
A sought after speaker on customer loyalty, customer relationship management, the value of Design Thinking and innovation, Stephen frequently presents at various academic seminars and business conferences in Asia and around the world.

Like many people, Stephen loves football, but he goes a step further than most: not only does he play himself but he is actually a certified football coach under the Asian Football Confederation and enjoys sharing his knowledge and skills with young athletes.





亞洲萬里通有限公司
行政總裁
黃思遠






黃思遠於 2011 年 7 月起出任亞洲萬里通有限公司行政總裁。「亞洲萬里通」是亞洲首屈一指的旅遊及 消閒獎勵計劃,現於全球擁有逾 1,000 萬名會員及 700 多家夥伴機構。 

黃思遠掌管業務推廣策略,推動電子商務及數碼技術的應用發展,籌劃商業夥伴合作策略以創造協同效益,同時負責訂定資料管理營銷市場策略,以擴大會員網絡,增加收益。

黃思遠從「設計思維」(Design Thinking) 方法論中獲得啟發,致力透過以持份者為中心的思維模式,糅合創意、顧客識見和科技,推動公司業務發展。

黃思遠於1998年加入國泰航空公司,曾獲派駐不同地區,擔任集團管理職位,足跡遍及香港、美國、新加坡、日本及越南。出任「亞洲萬里通」行政總裁前,黃思遠為國泰航空美洲營業副總裁,負責國泰在美洲地區的旅客銷售策略及分銷管理。

黃思遠畢業於美國密西根州立大學,持有文學學士(市場學)學位。其後取得美國史丹福大學商務研究院Sloan Fellow名銜,並獲頒發管理學碩士學位及公共管理與社會創新證書。

此外,黃思遠於法國及新加坡完成歐洲工商管理學院(INSEAD)的財務及綜合管理行政人員培訓計劃, 並於北京中國國家行政學院接受管理人員培訓課程,研習中國行政及國家經濟。他獲香港數碼港管理 有限公司委任為企業發展中心顧問團(ECAG)成員,負責處理數碼港創意微型基金及數碼港培育計劃的評審及取錄事宜

黃思遠經常就顧客忠誠、客戶關係管理、「設計思維」(Design Thinking) 方法論、創意價值等課題在亞洲及世界各地的商業及學術研討會中發表演說。

黃思遠熱衷足球,擁有亞洲足協教練資格,閒暇時不僅踢球自娛,還推己及人,與年輕運動員分享足球知識,切磋球技。




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